Inspiring Smart Choices:

Communicating Complexity in Public Health for a Better World

Amongst the backdrop of the 2014 WEF meeting theme, "The Reshaping of the World: Consequences for Society, Politics and Business." This Roundtable will explore the challenges of communicating public health issues under conditions of increasing speed of discovery and ubiquitous dissemination.
 
The ultimate goal of communicating health is to build an audience that is informed and can make smart choices for themselves as well as in business and public policy. Experts at this Roundtable will share ideas from multiple perspectives.  The discussion is intended to be provocative in order to inspire progress.  The ideas captured in the Roundtable will ultimately form the basis of a publication that outlines key challenges and opportunities for advancing health in society.

Key topics explored in the roundtable include: new models and approaches, including new technologies and media, in addressing complex public health challenges, such as NCDs; the role of communication in 21st century public health education; and effective communication approaches in Africa.